Morgan Spurlock is at it again, the director of "Super Size Me" and "Where in the World is Osama Bin Laden" has made a documentary about product placement, advertising and marketing. The film itself "was fully financed through product placement from various brands, all of which are integrated transparently into the film." This documentary looks great and explores a field that hasn't really been exposed/covered (in my knowledge). The film was selected at the 2011 Sundance Film Festival and at the 2011 SWSW Film Festival.
"Ultimately what we want to try and do is create and what is the Ironman of documentaries"
The movie will have a limited release on April 22nd, 2011.